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CI (Corporate Identity)
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HIM
“HIM” represents press machine with strong and powerful capabilities which are fundamental requirements in metal stamping and forming process.
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Hwa(和) IL(一) Machinery
Originally “HIM” is a combination of initial letters of the earliest name of the company, Han Il Machinery Works Company in the past history. It shows Hwail Press continues tradition of its fame.
Standard Color
The company standard color constitutes unique image, and applies to symbol mark and logo type for an important role to deliver the company image message.
Standard Color is divided into Main Color Sub-color. The main color consists of Blue (DIC254) and Black (DIC582), and sub-color uses Gray (Black 40%) and White.
Especially, as difference in chroma and brightness may occur as per each medium specification, the color determination should be made after comparing color samples attached to the chapter of re-copy (re-production).
Main Color
Sub Color
Process Color
Signature
Signature is the most effective combination of symbol mark and logo type and a directly embodying the company image. The signature system is the one that is developed for effective and systematic application to the purpose of each medium. As the signature plays a key role in CIP the chapter of re-copy (re-production) in the manual will apply to method of photoengraving.
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Left-right combination Type
(Korean/English combination) -
Upper-lower combination Type
(Korean/English combination)